How to Get Your Brand to Appear in Claude AI
Conversational AI tools like Claude AI are the new gateway to online discovery, while traditional search results are getting fewer clicks now that users can grab quick answers from AI Overviews. It’s no longer enough to rank on Google. You also need to be top of mind for the machines that are answering the questions. […]
What Is Generative Engine Optimization (GEO)? A Guide to Ranking in AI Search
For years, Google has captured about 90% of the search engine market share–generative engine optimization is changing that. Google processes nearly 8.5 billion searches every day, so it’s no wonder marketers want to rank at the top of Google SERPs. But with the advent of generative search, that’s now changing. While Google still dominates search, […]
SearchGPT Has Arrived: Here’s What Web3 Brands Need to Know!
The rise of generative AI is bringing new dimensions to search, and OpenAI’s SearchGPT is quickly proving its worth. With the ability to combine deep, real-time web data with conversational responses, SearchGPT is revolutionizing how Web3 brands need to approach search and content strategy. Adapting to these AI-driven search dynamics is crucial for staying competitive […]
What Is Google AI Overviews? Here’s What You Need to Know
Google’s new AI-powered search engine feature, Google AI Overviews, is poised to fundamentally change how users interact with search engine results by offering an intuitive and novel approach to finding information. So, what exactly is Google AI Overviews, and why is the phrase “Google will do the googling for you” becoming popular? Read on to […]
How to Do SEO for AI Search: A Beginner’s Guide
Artificial intelligence (AI) has led to the development of AI search engines capable of gathering and summarizing information to answer user queries. Businesses should optimize their websites for AI search engines to enhance visibility and increase traffic. Continue reading to learn how to leverage SEO for AI search and stay ahead of emerging trends. Understanding […]