How to Build Topical Authority (Because It Matters!)

How to Build Topical Authority

Topical authority matters. But don’t take our word for it: The Google algorithm leaks confirm that topical authority matters for rankings. When you consistently publish smart, focused content on a specific subject, search engines start treating you like the expert in the room. Here’s why topical authority in SEO matters and how you can start […]

Top 7 Takeaways from the Google Ranking Factors Leak

Google ranking factors leak

In 2024, something big happened in the SEO world—a huge leak of internal Google documents that revealed over 14,000 ranking factors. Yes, 14,000! Now, don’t worry. We’re not going to dive into each one of them. Instead, let’s focus on the top takeaways that actually matter for your SEO strategy, especially if you’re in Web3. […]